How to use an audio tour for crowd control in your museum or attraction.
• aug 6, 2020
In the current day and age it is important to guide your visitors through your museum, making sure they can keep their social distance. Thankfully, an audio tour can help you to create the safest experience for your visitors. Why it’s good to use an audio tour, you ask? Because you can use the visitor data it collects to optimize the routing in your museum or attraction. We’ll share three ways you can use your audio tour (data) for this!
Check your audio tour data and see which stops are listened to the least and adjust accordingly.
If you have to require your visitors to walk a set path in order for them to keep a safe distance, you might have to adjust things in your audio tour set-up. Check which stops are listened to the least, and remove them from the tour for the time being.
Usually this feature is used to check on the quality of audio tour content. Why isn’t this stop being listened to? Is it not a clear stop on the route visitors take or is the content not interesting? Now it can be used to create space in your museum.
If you want to check on flow and make sure that some stops don’t get overcrowded, you can use your audio tour as well. When you see a certain stop gets a lot of visits, you can take action to make sure there’s enough space available in order to keep people safe.
If you have to require your visitors to walk a set path in order for them to keep a safe distance, you might have to adjust things in your audio tour set-up. Check which stops are listened to the least, and remove them from the tour for the time being.
Usually this feature is used to check on the quality of audio tour content. Why isn’t this stop being listened to? Is it not a clear stop on the route visitors take or is the content not interesting? Now it can be used to create space in your museum.
If you want to check on flow and make sure that some stops don’t get overcrowded, you can use your audio tour as well. When you see a certain stop gets a lot of visits, you can take action to make sure there’s enough space available in order to keep people safe.
Use the audio tour to check if all visitors have returned
Working with timeslots is one of the ways museums or attractions use to control the amount of visitors. But how will you know if the people have actually left, before letting new people in? The Podcatcher can be a smart way to count the people that are inside at any given moment. If you require your visitors to take an audio tour into the museum or attraction when they go in, you can simply count the Podcatchers to see if everyone has returned. Don’t have all the audio tours back? Then new people have to wait to go in, in order to keep the maximum allowed number of visitors in line.
Our Podcatchers collect a ton of different (anonymous) data which can help you get insights in your audio tour and visitor behaviour. We share this data on a daily basis with our clients via our online analytics module.
Working with timeslots is one of the ways museums or attractions use to control the amount of visitors. But how will you know if the people have actually left, before letting new people in? The Podcatcher can be a smart way to count the people that are inside at any given moment. If you require your visitors to take an audio tour into the museum or attraction when they go in, you can simply count the Podcatchers to see if everyone has returned. Don’t have all the audio tours back? Then new people have to wait to go in, in order to keep the maximum allowed number of visitors in line.
Our Podcatchers collect a ton of different (anonymous) data which can help you get insights in your audio tour and visitor behaviour. We share this data on a daily basis with our clients via our online analytics module.
Do you want to know more about using the insights our audio guide has to offer? Or do you want to start to use the Podcatcher yourself in your museum or attraction? Get in touch with us directly, we’re happy to help!
List of Services
-
Reopening the world of stories. How are we going to do this in a safe way? On 12 March, we were sitting in a meeting with our marketing agency Strangelove to discuss the development of our new corporate identity and website. One of our business managers, suddenly burst into the room to tell us that all attractions, museums, and exhibitions where large numbers of people gathered were being closed immediately. It feels like it all happened yesterday – but it also feels like it was a lifetime ago.Reopening the world of stories. How are we going to do this in a safe way?
-
Relying on our core values in Coronavirus times I’ve been an entrepreneur for quite some time now, more than twenty years in fact. Every day, I work towards my dream of building a global company, and at the same time I bring something beautiful to the world by sharing stories.Relying on our core values in Coronavirus times
-
How to use an audio tour for crowd control in your museum or attraction. In the current day and age it is important to guide your visitors through your museum, making sure they can keep their social distance. Thankfully, an audio tour can help you to create the safest experience for your visitors. Why it’s good to use an audio tour, you ask? Because you can use the visitor data it collects to optimize the routing in your museum or attraction. We’ll share three ways you can use your audio tour (data) for this!How to use an audio tour for crowd control in your museum or attraction.
-
How to ensure that as many visitors as possible listen to fantastic storytelling? I’d say the answer to the question in the title is obvious. I apply this answer to everything I do, whether creating audio tours and the products that go with it, or the way I design my business and organize it. In this article, I will explain my vision on the use (and abuse) of attention, focusing on how you can ensure that the experience you offer visitors is one they’ll actually listen to.How to ensure that as many visitors as possible listen to fantastic storytelling?
-
Why audio still has the biggest impact in the 'digital age' I’ve been working in the cultural sector for about 15 years, more specifically in the field of audio guides, and have spent the last seven years working at Guide-ID. When I first entered this industry, it was about the time when multimedia tours came on the scene. This type of tour quickly gained popularity, especially at the major museums. Many institutions started to focus on these multimedia tours. After all, you want to keep up with what the public wants. Now, a while later, we’re seeing that more and more museums are switching back to audio-only tours. Why is that? Well, because audio is often the best way to tell your story.Why audio still has the biggest impact in the 'digital age'
-
2020: an unforgettable year2020: an unforgettable year